Insights
Do Australians still need real estate agents?
A better question: which parts of the agent job still justify the fee, and which parts technology has already unbundled.
Section
Insights
Analysis and commentary on how the property industry is changing.
Insights
How is technology changing the way Australians buy and sell property?
The transaction still looks like 1998 in too many places. The tools do not. This is the question Agentless Australia exists to examine — without turning it into a slogan.
Insights
What sellers are actually paying commission for
Marketing, negotiation, process and risk sit in the same percentage. Unbundle them and the argument changes.
Insights
Will AI replace parts of the traditional agent role?
Copy, scheduling and first-pass research are already in software. Judgement in a live negotiation is not the same job.
Insights
What Australian real estate could look like in 10 years
Fewer bundled campaigns, more specialists, and a consumer who can see the fee in parts — if regulation and portals allow it.